Make sure to download the 1/23/13 edition of Sports Business Radio on iTunes or here http://www.sportsbusinessradio.com/audio/2013/01/sbr-23-january-2013
Nick Hines of the Engine Shop joins us to discuss the Super Bowl parties on tap for New Orleans this year. The Engine Shop will once again be producing ESPN's Super Bowl party.
We also discuss which participants in this year's Super Bowl are the most marketable (my money is on the Harbaugh brothers if I was putting together an ad campaign).
Ethan Skolnick, Miami Heat beat writer for the Palm Beach Post and author of the new book "Raising Your Game" stops by the show to discuss the unique slant on his book and the risks and rewards parents face when involving their kids in sports. We also discuss the Heat for you NBA fans.
Ekaterina Walter, author of the new book "Think Like Zuck" joins us to discuss the business strategies that have made Facebook founder Mark Zuckerberg a success and how those strategies can be applied in most any business setting.
And finally, I weigh in with my thoughts on how the Lance Armstrong and Manti Te'o camps handled their PR strategies in the past week.
Lots of interesting nuggets on this week's show, so thanks for giving us a listen.