Portland, OR - (December 18, 2006) Sports Business Radio will air in Atlanta, Georgia on WCFO
1160AM and in Portland, Oregon on NewsRadio 750AM KXL it was announced today.

The nationally syndicated radio show is the only radio show in the country that focuses solely on the
BUSINESS side of sports.

Sports Business Radio got its start in 2004 on KXL before being picked up for
national syndication by the Sports Byline Broadcast Network and Sirius
Satellite Radio (channel 122) in January of 2005. The show is unique in that it
can be heard on both commercial and satellite radio. The show is also available
on demand via podcast on Apple's iTunes.

Sports Business Radio breaks down the issues and people directly impacting the
world of sports business. Guests on the show offering an insider's
perspective include pro sports league executives, agents, lawyers, college
athletics administrators, sports apparel company representatives, ad agency
executives, media executives and athletes. Portland is a natural point of
origin for Sports Business Radio with companies such as Nike, adidas, Wieden +
Kennedy and the Warsaw Sports Marketing Center all based in the Pacific
Northwest.

High profile notables that have appeared on the show include NBA Commissioner
David Stern, Dallas Mavericks Owner Mark Cuban, Sacramento Kings Co-Owner Gavin
Maloof, Washington Nationals Part-Owner and President Stan Kasten, tennis legend
and TV commentator John McEnroe, Phoenix Suns Majority Owner Robert Sarver, San
Diego Padres General Manager Kevin Towers, Seattle Seahawks President Tod
Leiweke, Nike Basketball Senior Director Lynn Merritt, Toronto Raptors
President Bryan Colangelo, Miami Heat star Alonzo Mourning and NCAA President
Dr. Myles Brand.

“I am very happy that Sports Business Radio is adding two incredible stations
to our list of national affiliates," said Sports Business Radio founder and
host Brian Berger. “Our show has really evolved over the past three years and
I have confidence that the people of Atlanta and Portland will enjoy the unique
angle we provide when it comes to covering the world of sports and business.
We'll let the listeners peek behind the curtain and hear firsthand from the
key decision makers who are changing the sports landscape.

The Sports Business Radio podcast and blog can be accessed at
www.sportsbusinessradio.com.